Question about font licensing

[robcub]

I have a client who wants to start a new free monthly tabloid newspaper in his locality. In order to see if this is a viable proposition he is starting with two monthly runs of something in the order of 5,000 to 10,000 each.


We'll probably be choosing two fonts a serif and a sans serif. Question is: would you advise him to buy them? And once purchased, presumably that is the same as licensing?

[Toon]

Yes buy them, although if he's not that specific about what he wants there may be a few free fonts worth using

[zumojuice]

Agreed with toon.. I'd go for a good family that might have a sans and a serif (if you want them to be similar) such as charlotte... Fonts can vary from a few hundred pounds to around 12 - Anivers was one I bought. Not used it properly yet but looks gorge on the test sheets I did.

[robcub]

Thanks guys, I'll be advising him to buy them. And I think a sans serif with a few condensed weights will come in handy in a newspaper.