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  1. #1

    5 Inspiring Brand Identity Design Case Studies


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    Hi everyone,


    I've collated together 5 of my favourite brand identity design case studies over on my blog;


    5 Inspiring Brand Identity Design Case Studies | Canny Creative


    What do you think? Do you have anything that you always revisit when you need a little direction in your project?


    Cheers,
    Tony

  2. #2
    Cwilk's Avatar
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    The Mexican restaurant logo name is extremely derogatory ....and a bad word in Spanish. So I'm having a difficult time getting past that.

    Not real sure about the Airey logo. It's the worst of all that you've posted.
    Christina Wilkinson
    Sabre Design

  3. #3
    Really its something typical for me for understand logo related Pinche Pinche.. What you think? By the way the post is very interesting...

  4. #4
    Quote Originally Posted by Cwilk View Post
    The Mexican restaurant logo name is extremely derogatory ....and a bad word in Spanish. So I'm having a difficult time getting past that.
    I've just checked that out online and yup, that's not exactly what I would of chosen to call my Mexican restaurant, but hey, it's still a great piece of branding.
    In regards to the David Airey logo design, I think maybe the logo design isn't as strong as the branding exercise itself.

  5. #5
    Cwilk's Avatar
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    Quote Originally Posted by Tony Hardy View Post
    I've just checked that out online and yup, that's not exactly what I would of chosen to call my Mexican restaurant, but hey, it's still a great piece of branding.
    In regards to the David Airey logo design, I think maybe the logo design isn't as strong as the branding exercise itself.
    Yea....design-wise, the Mexi one is strong. But I wouldn't eat at a restaurant with that name
    Christina Wilkinson
    Sabre Design

  6. #6
    laurabrentley's Avatar
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    I can see a skull on Pinche Pinche's... Does anyone notice it too? Overall, it's good, but I'm somehow bothered with that.

  7. #7
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    Quote Originally Posted by laurabrentley View Post
    I can see a skull on Pinche Pinche's... Does anyone notice it too? Overall, it's good, but I'm somehow bothered with that.
    Well, yeah, that's the point, right? A sugar skull is maybe the most Mexican related mark one can get?
    Portfolio | Pinterest | Facebook | Art prints, and printed merchandise made by me: Society6 Shop

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    Quote Originally Posted by Tony Hardy View Post
    In regards to the David Airey logo design, I think maybe the logo design isn't as strong as the branding exercise itself.
    there isn't a logo there at all... not sure there's branding either as i don't know what it's about, why it's there, or what it's communicating. worst design style i've ever seen; high-fashion type stuff like that is lost on me, they try for chic and just end up with pointlessness.
    website | not a website - great design forces grokking.

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