Logo Design for a UK Surf Store and Beach Wear Line

[Toon]

Exactly

[Harry]

No such thing as bad publicity.

[Toon]

How would it work on white?

See the link for the final version, also the black and white version and an alternative yellow/green version we never used....

Surfwear Shop, Lowestoft - Logo Design | UK Logo Design

[LeadMagnet]

lol @ the hanging testicles + sack. Sorry but they stand out straight away.

[Pezzy-Mist]

Yeah but only because it's been mentioned it neg space doesn't usually dawn on most people our eyes don't pick things up that way

[iandevlin]

Agreed, it never occurred to me until it was said, and now it's all I see. It's like the Euro coins, without Norway on the map on the back, it looks like a penis and testicles too. It's all I see now, whereas beforehand I didn't.

[jeffross]

I saw the danglies before I read down the thread. (Does that mean my mind is in the gutter!!?) But I thought it could have been totally intentional because the name "Wavesack." I thought maybe it's some supportive device for surfers.

Looks good Toon!

[Toon]

I saw a big pair of boobs before the sack guess that means my manly brain isn't as confused as most of yours

[kelton]

what if the lines in the waves were white? i like it its nice

[L[Design]]

I saw it right away, I am a total boob man, but sorry, I saw the sack. Are you seriously going to leave it like that?