Tips for New Logo Designers

[Zaoris]

Originally Posted by Cwilk

I don't think that we don't have time or have lost quality just because logos are created much faster. Some people have been in the field a lot longer, so they can think faster since there is no learning curve. We don't have to think about the fact that a thin font doesn't work, we just know it doesn't. I design on a whim and can crank out at least 5 logos in an hour that are all very quality. Now if a client asks about custom illustration, that's a different story, but most logos don't use intricate illustration anymore.

I also know that most of us know what a font's name is by just looking at it because we've worked with fonts so much. Knowing this type of information is very valuable and can make designing a logo go much faster. Once again, no learning curve.

I guess what I'm trying to say is that it's second nature. If you know it, you don't need to keep thinking about it each time.

Of course, time has its own part in this whole novel. As in most subjects, experience is very important to get to perfection. That doesn't mean we don't learn, it's all about the will.

[Cwilk]

Of course, time has its own part in this whole novel. As in most subjects, experience is very important to get to perfection. That doesn't mean we don't learn, it's all about the will.

I totally agree. If we don't keep learning, we won't ever continue to excel. Especially because times do change.