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Old 02-04-2008, 10:57 AM
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Default The Snug - Logotype & Posters




Been working on this logo for a Bar/Cafe hybrid. The concept is for a comfortable contemporary feeling with a close, warm fuzzy glow to it. The logotype therefore needed to reflect a warmth and comfort. This will be used (albeit on the subtle side) on internal usage/posters/menus etc.

Thoughts?
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Old 02-04-2008, 11:39 AM
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It would be interesting to see it some slighty different colours and in situ also...
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Old 02-04-2008, 11:42 AM
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The 'nu' looks a little distracting for some reason. Maybe you could play on the fact that they are reflections of each other... Merge them a bit more...?
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Old 02-04-2008, 12:00 PM
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Quote:
Originally Posted by PR Design View Post
The 'nu' looks a little distracting for some reason. Maybe you could play on the fact that they are reflections of each other... Merge them a bit more...?
Agree. Other than that, the typeface looks really good.
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Old 02-04-2008, 12:01 PM
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It is interesting that you talk about reflections, as that is part of the route the internal logotype is going towards. I did try some merging, but it began to look too much like a 'M'. Again this is the case with merging the top part of the 'u' to the 'n'.

Caroline, this is only a concept for my portfolio in truth and not a full 'live' brief. Therefore the 'in situ' won't happen as yet. The logo is use will however happen.
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Old 02-04-2008, 12:05 PM
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Yeah, I was thinking about merging, but that it would look a bit confusing. It's a really nice logo though, great typeface!
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Old 02-04-2008, 12:09 PM
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I know what you mean about the 'nu' thing. I played around with it a bit, but came to the conclusion that it might just be the symmetry of letters. much like 2S form or too many lllll and iiiii
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Old 02-04-2008, 03:15 PM
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The internal posters:





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Old 02-04-2008, 03:53 PM
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Love those!
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Old 02-04-2008, 03:56 PM
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those are ace my friend!
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