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  #1 (permalink)  
Old 03-07-2007, 02:29 PM
Keely Hope's Avatar
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Default Extra Google Links

How is this done



With the extra links below, it only seems to happen on quite large sites?
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Old 03-07-2007, 04:46 PM
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knowing google you have to pay for them
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Old 05-07-2007, 02:54 PM
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No body knows??
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Old 05-07-2007, 02:57 PM
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Apparently your site has to be listed as an "trusted authority site" ... but thats as much as I know :]
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Old 05-07-2007, 03:02 PM
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Just to add, a 'trusted authority site' = a trusted source of information e.g. NASA website for the topic of space)

:] Now - how to become one is beyond me - but here is a link which explains some good stuff
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Old 05-07-2007, 03:03 PM
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I wonder how you become one then, Thanks for the info
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Old 29-02-2008, 10:12 AM
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Well I've just achieved a 'trusted authority site' on one of mine, very exciting, my first one....

www.centrereed.co.uk - Google Search

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Old 29-02-2008, 10:15 AM
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They are actually called sitelinks, Google suggest getting them is heavily based on how easy your site is to navigate.

In my experience its usually quite easy to get them for a brand as long as you give Google an XML site map and put a nice HTML one on your site too. If you're using image based nav make sure to alt tag up your buttons with relevant text.
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Old 29-02-2008, 10:27 AM
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How come not many sites have them? Can't all be poor navigation?
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Old 29-02-2008, 11:22 AM
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Because very few webmasters actually bother with GWT and the sitemaps seem to be a massive help to the process.

I have also found search volume effects the likelihood of this happening, the more a brand becomes searched, the more likely Google will generate Site Links for the brands homepage.
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