It's also a big way of promoting what is good and what isn't.
I have seen 18 year old coders build the sort of ideas they can't afford to promote without the money google, yahoo, msn have so they depend on sending it to pals and them sending it on etc. There's no better way than sharing it with a group you know have the same interest,
It's the oposite of spam because it only goes to people who share the same interest.
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